INDEPENDENT BUILDS · SALES-FRAMED · BUILT ALONGSIDE QUOTA
Technical Builds.
Sales Outcomes.
Builds framed around business impact, workflow thinking, and practical technical fluency.
Independent builds, made on personal time alongside a full sales quota, to understand the products and workflows I sell.
Each one is framed around business impact and buyer conversations rather than presented as a coding exercise.
To review my performance as an AE, visit the Experience & Results or explore my Technical Fluency.
Independent learning projects, not client work. Built on personal time alongside a full sales quota — evidence of product fluency and learning velocity, not paid engagements. Nothing here was built for a client.
Commercial Systems
Software built to understand the workflows behind modern GTM — CRM, quoting, and lead intelligence. These are private repositories, so the evidence is the design decision rather than a demo you can click.
- In use (personal)Private case study
Single-Operator Sales CRM
Compliance should be enforced where the data is written, not only where the user clicks.
A single operator running outbound has to choose between a CRM that does not know about their phone system and a phone system that does not know about their pipeline. The gap between them is where call outcomes go unlogged and where compliance quietly stops being enforced.
- ArchivedPrivate case study
Guided Selling & Quoting Workspace
A concession is a trade, not a gift.
Discounting is the least governed part of most sales processes. A rep under pressure gives away margin because the system lets them, and the concession buys nothing in return because nobody asked it to. The failure is not the discount, it is that the discount was unconditional.
- In use (personal)Private case study
Outbound Lead & Territory Intelligence
Customer fit and purchase intent are different signals.
Prospecting tools return one number. A single score cannot distinguish an ideal-profile account that is not currently in market from a poor-fit account that is actively buying, and those two situations call for completely different actions — so a seller working from one score works from the wrong information roughly half the time.
Public Proof You Can Inspect
Deployed and readable. If you would rather check the work than take a summary on trust, start here.
MetraNode
No-code widget builder with live preview and branded HTML embed export.
In active use — metrics pending
Sales Relevance
Proves I can build for the same non-technical audience I sell to — with firsthand understanding of embed workflows, API integrations, and brand-consistency UX.
- Built for
- A non-technical marketer who needs an embeddable widget without a developer.
- Key decision
- Live preview beats a config form: if the output is visible while you edit it, most of the documentation problem disappears.
Proves: I can take a workflow a customer struggles with and remove the step that requires a specialist.
8 widget types · 2,128-line export layer · MIT licensed
73 commits · last push 2026-02-06 · JavaScript · CSS · HTML
Last verified
AI Master Reference Guide
Browsable competitive survey of 66 AI tools across 8 categories.
Sales Relevance
A candidate who has independently surveyed the market he wants to sell into is doing what a good AE does in week one.
- Built for
- Anyone trying to evaluate AI tooling across categories rather than one vendor at a time.
- Key decision
- Treat it as market research that happens to be a web app. The value is the deduplicated category structure, not the interface over it.
Proves: I map the competitive landscape of a market before selling into it. CLAUDE.md names AI tools as a target vertical, and this is that homework done unprompted.
5 commits · last push 2026-01-08 · HTML · Python
Research dated January 2026 — a snapshot, not a current view.
Last verified
Rhyme Book — 24-Domain Knowledge Graph
Knowledge graph across 24 domains with 1,475 records and typed relations.
Sales Relevance
Data modeling is what makes a CRM conversation credible. This is the public instance of it.
- Built for
- Writers needing cross-domain reference, and — more usefully here — any reader wanting to check whether the data-modeling claims elsewhere on this site are real.
- Key decision
- Validate against a schema rather than trusting the records. A cross-linked graph with 1,500 hand-entered entities fails silently without validation, and silent failure in a reference tool is worse than no tool.
Proves: The only public, clickable evidence of schema discipline and data modeling. Everything else of that kind is in private repositories a recruiter cannot open.
44 commits · last push 2026-07-09 · JavaScript · CSS · Python
Live site is titled “JaZeR Master Flow Knowledge Hub”.
Last verified
LogiMap Ultimate
Visual shortcut mapper for two Logitech devices, readable end to end.
Sales Relevance
The five-minute code sample. It exists so a technical evaluator can verify the code is tidy without reading a large repository.
- Built for
- Owners of a Logitech G502 or G915 — and, on this site, a technical reviewer who wants a code sample they can finish reading.
- Key decision
- Keep it small enough to be read in one sitting. No backend, no state library, no dependencies beyond React and the router — the whole thing is roughly 36 KB of TypeScript.
Proves: Every other project here asks a reviewer to trust a summary. This one can be read end to end, which is what a skeptical technical reviewer actually wants.
9 commits · last push 2026-07-07 · TypeScript · JavaScript · HTML
The five-minute code sample — small enough to read end to end.
Last verified
Supporting and Creative Systems
Real builds that are not the argument. Several of the techniques above were learned here, and they stay because removing them would overstate how linear the path was.
Nothing in this group matches the current filter. Choose “All” to see every build.
Also built
Smaller builds, listed for range rather than argued for.
- FL Studio Master Hub — Searchable plugin database, workflow chains, and AI assistant for FL Studio producers.
- MPK Command Center — Browser-based MIDI integration that maps real-time hardware controls to FL Studio.
- Studio Writing Hub — 7-stage AI-assisted pipeline from raw idea to published content — fully structured.
- JaZeR Website — JAMstack personal brand site with headless CMS, SSR, and type-safe content models.
Project Comparison
All 10 builds side by side — category, core stack, the problem each one solves, and the sales skill it proves.
| Project | Category | Core Stack | Problem Solved | Sales Skill It Proves |
|---|---|---|---|---|
| MetraNode | Sales Platforms | React 19 · JavaScript · Vite | Make a sales-facing platform usable for non-technical operators. | Proves I can build for the same non-technical audience I sell to — with firsthand understanding of embed workflows, API integrations, and brand-consistency UX. |
| STR Command Center | Operational CRM / Workflow | Next.js 16 · TypeScript · React 19 | Model a full small-business operational surface in one dashboard. | Demonstrates pipeline thinking and CRM design from the inside — I modelled how operators track reservations, tasks, and workflows across a full operational surface. |
| FL Studio Master Hub | Personal Brand & Education | Next.js 14 · TypeScript · React | Turn a fragmented content library into a navigable, searchable product. | Shows user-journey thinking and complex catalog UX — directly relevant to demo design for documentation platforms and educational SaaS. |
| MPK Command Center | Operational CRM / Workflow | JavaScript (ES6+) · WebMIDI API · GSAP 3 | Eliminate the gap between hardware MIDI controllers and browser-based documentation. | Proves hardware integration, API literacy, and real-time systems thinking — credible in technical discovery for automation and IoT-adjacent sales. |
| Studio Writing Hub | AI-Assisted Content & Automation | Next.js (App Router) · TypeScript · Markdown | Replace scattered content tools with a single structured production workflow. | Demonstrates AI workflow discipline and structured content operations — credible when selling content management, AI tools, and workflow automation. |
| JaZeR Website | Personal Brand & Education | Next.js (App Router) · TypeScript · Contentful CMS | Keep the site content editable without a redeploy, without giving up performance or SEO. | Shows digital fluency, modern web architecture familiarity (headless CMS, SSR), and deployment practice — credible when selling CMS platforms, Vercel-adjacent tooling, or JAMstack infrastructure. |
| Palattes | Developer Tools & Libraries | Next.js 16 · TypeScript · Python | Make a colour library queryable, accessible, and importable instead of a dead asset folder. | The full lifecycle most side projects never finish — built a library, versioned and licensed it, then consumed it in two other applications. Concrete, checkable evidence of reusable engineering. |
| AI Master Reference Guide | AI-Assisted Content & Automation | HTML · Python | The AI tooling market moves faster than any single vendor list keeps up with, so comparing options means opening twenty tabs. | A candidate who has independently surveyed the market he wants to sell into is doing what a good AE does in week one. |
| Rhyme Book — 24-Domain Knowledge Graph | Developer Tools & Libraries | JavaScript · CSS · Python | Cross-referencing entities across two dozen unrelated domains is impossible without a schema that survives contact with real data. | Data modeling is what makes a CRM conversation credible. This is the public instance of it. |
| LogiMap Ultimate | Developer Tools & Libraries | React 19 · TypeScript · Vite | Remapping hardware buttons normally means a heavyweight native driver for what is fundamentally a lookup table. | The five-minute code sample. It exists so a technical evaluator can verify the code is tidy without reading a large repository. |
What I’d build for your team
Practical tools, built alongside quota.
I build practical tools to understand product workflows, technical systems, AI-assisted execution, and the business context behind modern sales conversations.
That means I can ask better technical discovery questions before the right specialist joins — credibly, from firsthand experience.
Contact Me